NEW YORK – Womenswear brand Dress the Population has partnered with rental technology platform CaaStle to launch a new rental service.
Customers can browse through an assortment of garments from the company’s formalwear collections, which they can take home for up to 10 days or purchase outright at a discounted price.
“By partnering with Dress the Population, we're making available and affordable the perfect outfit for every special occasion without the guilt of wearing it only once,” said Jessica Dvorett, SVP head of growth, CaaStle. “As more women are attending in-person celebrations again, it's the perfect time to offer Dress the Population customers the ultimate flexibility when it comes to rental.”
