SAN FRANCISCO – Major brands and retailers – including Amazon, H&M and C&A – have agreed to adopt a new transparency programme to use data from Sustainable Apparel Coalition (SAC) spin-out Higg to share product-based information on environmental impact with consumers.
The programme features two different approaches – the Higg Index Sustainability Profile and the Higg Index Materials Seal - both of which are based on environmental impact data from the Higg Materials Sustainability Index (MSI).
Fashion giant H&M and outdoor brand Norrona will embed the Higg Index Sustainability Profile, a scorecard for sharing data on a product’s environmental impact across four areas – water use, water pollution, carbon emissions and fossil fuel use, on their e-commerce platforms in the US and Europe from today.