LONDON / Zurich – CottonConnect has linked up with DNA-marking specialist Haelixa for a partnership which combines their digital and physical traceability solutions.
The partnership, launched with yarn from a Cotton Connect pilot project in Rajasthan and Punjab, India, claims to deliver comprehensive cotton traceability for the first time.
Combining CottonConnect’s digital traceability platform TraceBale with Haelixa’s DNA marker allows cotton fibres to be fully traced from farm to finished product, the partners say.