MARKET HARBOROUGH – British fashion brand Joules has launched a resale platform as the latest phase of its 'Joules ReWear' programme in partnership with circular fashion specialist Reskinned.
The Joules ReWear online shop enables customers to buy pre-loved and repaired Joules garments that have been returned by their previous owners to prevent them from ending up in landfill.
Clothing passes through a grading process, including condition checks and ozone-cleansing, before garments are hand-picked by the Reskinned team as being ready for resale.