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LONDON – British underwear brand Nudea has become the latest company to attain B Corp certification.

B Corporations, of which there are more than 4,500 globally, are subjected to rigorous assessments which measure efforts across five impact areas: governance, workers, customers, community and environment.    

“B Corp is one of the most demanding certifications that evaluates brands’ social and environmental impact, with over 300 questions on governance, workers, communities and impact on the environment. It is the result of a collective work at Nudea that started in April 2021 and through 10 months of rigorous auditing, we are proud to be part of the B Corp community,” commented founder and chief executive, Priya Downes.

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