NEW YORK – Footwear brand Thousand Fell has partnered with recycling innovator TerraCycle and package delivery firm UPS to develop a closed-loop shoe recycling programme which encourages consumers to return their trainers in return for store credit.
Through this initiative, members of the general public will be able to take pre-paid and packaged used Thousand Fell footwear to one of 14,400 partnering UPS or partner locations that will be distributed back to TerraCycle for product recycling.
“Now, with access to the unprecedented support and scale of UPS and TerraCycle, Thousand Fell is doubling down on their mission to never send another sneaker to landfill and securing their foothold as a pioneer in the circular fashion economy,” the US brand says.