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BRANDE – Danish fashion retailer Bestseller says it is to increase its investment in sustainable raw materials such as organic cotton and recycled polyester by 50% in 2025.

Reporting a 4% drop in revenue to $5.2 billion (DKK 35.6b) for its full year to the end of July 2024, Bestseller also confirmed it was also working to scale up collaboration across its supply chain to increase the pace of decarbonisation, and increasing reuse and recycling to extend product life cycles. Total profit before tax was up 8% to $776 million (DKK 5.3b).

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