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LONDON - Waste charity WRAP has published a new guide to help fashion brands and retailers adopt circular business models as part of its Textiles 2030 project.

WRAP's 'Circular Business Models Guide for Fashion' advises companies how best to integrate circular business models, and about the economic and environmental advantages of doing so.

It sets out a seven-step process for adopting innovative circular business models (CBMs), based on a framework developed by the QSA Partners consultancy, for brands, retailers, charities, reuse and recycling organisations and service providers.

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