HELSTON - Organic children's wear brand Frugi says it is emerging from lockdown in better than expected shape after seeing a 300 per cent spike in demand for its reusable nappies.
The Cornish company, which earlier this year was one of only four to win two Queen’s Awards for Enterprise, was hit by an almost total reduction in its wholesale business overnight when lockdown was announced.
However, online sales prospered with the most successful product being its TotsBots disposable nappies with many parents struggling to buy disposable nappies at supermarkets.
