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LONDON - More young British shoppers are looking for ways to increase the lifecycle of their clothing, by selling, mending, swapping and renting them, according to a new survey.

Last year, 52 per cent of UK shoppers aged 25-34, bought secondhand clothes, compared to an average of 43 per cent, while 50 per cent sold their unwanted clothes, compared to 35 per cent of consumers as a whole, according to a poll by market research firm Mintel.

Young British shoppers are also looking to repair clothing - in the ‘make do and mend’ spirit of their grandparents - with 50 per cent of 25 to 34-year-olds repairing damaged or worn-out clothes.

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