HAMBURG – German retailer Tchibo is set to be the first major retail brand to receive Germany’s new Grüner Knopf (Green Button) seal, which will be introduced by the country’s federal minister for economic cooperation and development Dr. Gerd Müller.
All Tchibo cotton textiles that have been certified with the GOTS seal will receive the Green Button. The first products, children's clothing and bed linen , will be available this month. The Green Button will then be applied successively to Tchibo's other ‘sustainable’ textile ranges.