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MENTOR - Materials science and digital identification specialist Avery Dennison has launched a new supply chain platform aimed at helping brands and manufacturers drive transparency in their day to day operations.

Branded as Optica the new system will use RFID smart labels, the company’s existing atma.io connected product cloud, and other software systems, to enhance supply chain resilience, operational control and data transparency, from the physical transformation of raw materials into finished goods.

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