MILAN – Luxury fashion brand Valentino has banned alpaca wool from its future fashion collections, having caught wind of the findings from PETA’s undercover investigation of the world's largest privately owned alpaca farm in Peru, Mallkini, at which these animals are roughly shorn and left with deep wounds.
Valentino joins the likes of Uniqlo and Marks & Spencer which very recently made the decision to axe alpaca product from their garments going forward.
"Valentino's compassionate decision will go a long way in helping to prevent vulnerable alpacas from being abused and shorn bloody for their fleece," said PETA executive vice president, Tracy Reiman.