AMSTERDAM - Fashion giants Adidas, Inditex, Target and Zalando have linked up with the Fashion for Good innovation platform and footwear recycler FastFeetGrinded for a pilot project.
They aim to test and validate FastFeetGrinded's footwear recycling process in a bid to support the uptake of recycled content in footwear to increase circularity in the footwear industry.
“This project will be a first in the footwear industry to allow us to understand the sustainable recycling technologies and infrastructures needed to accelerate the transition towards a circular future," said Fashion for Good managing director Katrin Ley.